Top 8 Marketing Plan Examples For All the New Marketers

Imagine you are a marketing manager of a startup, and from sales to product quality, everything is good, but the growth is stalling. You realize that you are lacking a good marketing strategy to up your growth game. Here is when you try to look for real-world examples to get inspiration. In this article, we will discuss the top marketing plan examples for students that will help to skyrocket your growth.

Part 1. What Should a Marketing Plan Include?

A good marketing plan includes the following elements to help you grow your business efficiently:

• Specify your main goals by including a brief summary of key objectives within the marketing plan.

• You can mention the current market trends and define the profile of your ideal customer.

• Users can set measurable goals, such as increasing brand awareness. You also need to define KPIs like website traffic and conversion rates.

• List down the platforms you want to utilize to reach out to your audience.

• In your example marketing plan, break down the cost of how much you will spend on each marketing activity.

• Discuss a proper timeline of all the activities along with different milestones to achieve your goals in a timely manner.

• This covers the details of how you will monitor performance and analyze the results after implementing those marketing strategies.

Part 2. 8 Best Marketing Plan Examples To Take Inspiration From

Are you running out of new ideas to create a brand image and generate sales? Consider these real-life marketing plan example products to take inspiration from:

1. Coca-Cola Vending Machine

The brand used a challenging marketing strategy by placing a tall vending machine that gave free Coke to those who hit the button. In the end, nobody was able to accomplish the task, and the nearest store was sold out of the beverage.

2. SONY Feel Campaign Video

The feel campaign video of Sony shows that Sony products can even make the robots feel emotions. Although it is a very old video, the surprise marketing techniques used in this are still attention-grabbing.

3. Saint-Gobain Glass Video

The video shows a person being paranoid about a kid appearing and disappearing within a few moments. He gets close, only to find out it is a poster on the glass. This marketing plan example in a business plan shows innovation through a visually compelling experience.

4. Nike Unlimited

This video starts with a room full of babies having names of athletes like Neymar Jr, Serena Williams, and Zhou Qi. This ad shows a man empowering these babies to become the best of themselves when they grow up. The ad resonates with Nike's values that our choices shape our destiny.

5. KFC

KFC converted their online troll into a new campaign when people jokingly asked them to add Turkey instead of chicken in their Zingers. The brand converted it into an opportunity and introduced Turkey Zingers for Thanksgiving through this marketing plan example for food.

6. Tinder

The strategy shows that people who connect on Tinder end up staying for a 3-day-long date. This portrays their marketing technique, where you can find your potential match on this dating platform.

7. Hilton Hotels

Hilton's TikTok campaign has celebrities and influencers to blend entertainment and brand promotion for the digital audience smartly. It uses the creator-first approach to inject humor and trends into the message without making it feel over-scripted.

8. Starbucks

This sample marketing plan example portrays the brand as more than just a coffee shop. It effectively shows commitment to the community by inviting customers to see their local store as a place where they can create their own stories.

Bonus Part. Translate Your Marketing Plan Video into Other Languages and Reach Global

If you have recorded your marketing plan in the form of a video or audio, you can share it with your global team in their preferred language by translating it. For this, use tools like BlipCut AI Video Translator, which allows you to convert spoken words into more than 130 languages. Moreover, you get the ability to save the generated results in multiple formats for extended usability.

Detailed Steps for Translating Marketing Videos Using BlipCut AI Video Translator

Provided below are the steps for generating a translation for your visual content in your required language using BlipCut AI Video Translator:

• Step 1. Click Create Now to Begin Marketing Video Translation

  Start the process by accessing the tool on your web browser and heading to its homepage. Now, locate the Create Now button within the Video Translator feature and click on it.

  

  
  

• Step 2. Upload Marketing Video And Select Languages

  Upload your marketing plan example product videos using the designated option in the following interface. Next, choose the Source Language and Target Language using the respective drop-down menus and press the Translate button located at the bottom.

  

• Step 3. Review the Marketing Video Translation and Make Changes

  Once the translation is generated on the next screen, click on the text to make changes if required and review it within the preview window. Tap on the Export button located at the extreme right corner to save the translation successfully when you are satisfied with the results.

  

Frequently Asked Questions on Marketing Plan Example

• Q1. What are the 7 steps carried out in a marketing plan?

  A1: The 7 steps include Market Research, Target Audience Identification, and Unique Selling Points as the first three steps. The next 2 steps are Marketing Goals and Marketing Strategies. The last ones are Budget Planning and Performance Evaluation steps that help achieve higher growth.

• Q2. What are the 7 P's of marketing?

  A2: Product, Price, Place, Promotion, People, Process, and Physical Evidence are the 7 Ps of marketing that are used in various industries to create top-notch strategies.

• Q3. What are the 4 keys of the marketing plan?

  A3: The essential keys of marketing that help define your selling include Product, Price, Place, and Promotion.

• Q4. What’s the easiest way to create a marketing plan?

  A4: Users can create a video for their marketing plan discussing all the strategies that can be applied. Moreover, you can make it understandable to your global team by translating it using BlipCut AI Video Translator.

Conclusion

To wrap it up, this article discussed top marketing plan examples that would work as inspiration for you to develop and grow your brand strategically. The article also suggested that you can use the BlipCut AI Video Translator to generate marketing visual content in more than 130 languages.